The website task
The task was to make the full rebranding and redesign for the company “GC Centersoft”. The company is a leader in the implementation and automation of 1C software in the Republic of Kazakhstan. It is also an official partner in 1C and Bitrix24 statuses. Since the company has a wide range of software services from the B2G sector to universities and startups, it was necessary to radically change the structure of the site and correctly show all areas of activity. The company’s identity, logo and brand book were also developed.
Design concept
The UX design began with the benchmarking and study of a niche for automating business processes, introducing software and SAAS consulting in the Kazakh IT market. Since the company “Centersoft” has a very extensive niche of activity, emphasis was placed on the main areas for the B2G sector, the educational sector and the B2B business. Other areas, such as the Academy “Centersoft Academy”, the startup “Smart City”, the application for the automation of service stations and etc. They were moved to the additional menu and for each section the structure of their page or linking to an external resource from Centersoft was developed. In general, 9 unique pages for the new company promo website were implemented.
UI elements & Cards system
For the interface we developed the guide with the corporate colors (primary color is blue, active color is yellow), fonts, and hierarchy of headings. Also a new logo and brand book were developed for the company.
